Since we’re in the thick of the winter season right now, it’s time to remember to take especially good care of our health. Colds and the flu tend to be common, if not annoying, parts of our lives this time of year. But as we all know, this past year has been anything but common. COVID-19 has transformed so many aspects of our lives, including how we approach the cold and flu season. That’s why we strongly recommend installing the AprilAire Healthy Air System in homes to promote Effective Virus Protection. This includes several components – the most important of which is ventilation – to ensure that your customers have access to healthy fresh air throughout the year.
As an indoor air quality professional, you bring a wealth of knowledge and expertise to the table. You know that proper ventilation in a building has many benefits, including protection against the spread of viruses. When meeting with customers, an effective sales strategy involves presenting concrete evidence and scientific support that discusses both the problem and the solution.
With that in mind, we’ve created another great in-home sales tool for you to use during your service calls and sales conversations. The new ‘Healthy Fresh Air is Essential’ sell sheet contains evidence, resources, and product benefits that will inform your customers about the importance of ventilation to their health.
Ventilation and Viruses
More and more, experts and organizations across a wide variety of fields are talking about factors that may influence the spread of viruses. Humidity control and ventilation are methods of virus reduction that come up often in these conversations. Recently, we created the ‘Relative Humidity and Viruses’ sales tool to share the evidence we gathered that supports why humidity is important in preventing the spread of airborne viruses. Now, withthe ‘Healthy Fresh Air is Essential’ tool, we are sharing statements that support the use of ventilation as Effective Virus Reduction, as well. We want to continue to support the conversations you are having with customers about what it takes for them to have healthy air…and how important it is to their health!
Education & Fresh Air Ventilation Systems
This new sales tool contains direct quotes from professional experts and trusted news sources. Those that emphasize the important role fresh air ventilation plays in the fight against the spread of airborne viruses. We also include reputable organizations (e.g. ASHRAE, the American Lung Association) that people can look to for even more information and evidence. Finally, we highlight the features and benefits of our 8145K Fresh Air Ventilation Kit. With the number of COVID-19 cases continuing to increase around the world, this sell sheet will be a valuable asset to have in your toolbox.
Start the conversations about fresh air ventilation systems and preventing virus spread with your customers now! Focus on educating and providing these resources to help them make informed decisions when purchasing indoor air quality solutions. Remember that AprilAire offers a wide variety of print and digital sales tools that can be accessed from the dashboard of your AprilAire Partners account. We also have specific collections of sales tools for our Healthy Humidity and Healthy Air System campaigns that are currently underway. Stay informed, keep your customers informed, and stay healthy!